Your mission
Build healthy habits that last
30 days of guided structure, accountability, and expert support — and win FREE meals doing it.
If you’ve struggled with staying consistent, fallen in and out of routines, or felt stuck with your health, this challenge gives you the structure and accountability you’ve been missing.
A 30-Day System
To jump start lifelong habits
No-excuses 30-day challenge designed to push your limits and transform your habits. With personalized coaching, daily rules, built-in scorekeeping, and competition-driven motivation, this challenge helps you stay consistent like never before. Do the work, track it, prove it—and finish strong for a shot at free Fit AF meals.
What You’ll Get
30-day structured habit system
Weekly 1:1 dietitian check-ins
Personalized Macros
Daily accountability inside our app
Habit mastery framework
Eligibility to win FREE Fit AF meals
How to win
Workouts, steps, protein, hydration. Hit the daily rules, rack up points, stay accountable with weekly dietitian check-ins, and prove you can do what most people won’t.
Finish it, and you don’t just win pride — you win a month of Fit AF meals.
1
Track your diet and activity
Use the Trainerize app to log your workouts, steps, protein intake, hydration, and personalized macro targets. Everything you track feeds into your daily score, helping you stay structured, consistent, and focused on the habits that drive real change.
2
Hit the daily rules, rack up points
Each completed habit earns points inside the app, turning your consistency into a simple scoring system. Hit all your rules, watch your score climb, and stay motivated with clear, measurable progress.
3
Stay accountable with weekly dietitian check-ins
Every week, you’ll meet 1:1 with a Fit AF dietitian for a quick 15-minute check-in. These sessions help refine your macros, keep you on track, and give you the expert support busy professionals need to stay consistent.
This challenge is designed to demand follow-through. For 30 days, you’ll show up, stay disciplined, and build habits most people struggle to maintain—earning results and confidence that go far beyond the challenge itself.
Finish strong and win a month of Fit AF meals free.
Before you join let's be clear
No experience required
Not a crash diet — real habits
Not extreme — tough but doable
Designed for busy adults
You’ll have guidance every step
Hurry this program starts soon
Monday, January 5
FAQs
How much time does the challenge take each day?
Most habits take 10–15 minutes total. You’ll track your food, steps, hydration, and protein, plus check your daily score. Everything is designed to fit into a busy schedule.
Do I need to be in shape to start?
No. Project: Fit AF is built for beginners through advanced. The daily habits are scalable, and your dietitian will tailor your targets to your experience level.
Are the dietitian check-ins actually included?
Yes. You’ll get weekly 15 minute 1:1 check-ins with a dietitian. These sessions help refine your macros, troubleshoot challenges, and keep you consistent.
Do I need to buy Fit AF meals to participate?
Nope. Fit AF meals can support your habits, but they’re not required. You can use your own food and still complete the challenge.
What if I fall behind or miss a day?
This isn’t about perfection — it’s about consistency. A missed day won’t disqualify you. Your accountability score keeps you motivated, and your dietitian will help you get right back on track.
Can I do this if I have a busy schedule?
Yes. The entire system was designed for people who are working, parenting, or running on limited time. The habits fit into real life — not the other way around.
I’ve done challenges before and nothing stuck. How is this different?
Most challenges rely on motivation. This one relies on structure, accountability, and evidence-based habits. You’re not guessing — you’re coached by real dietitians using proven strategies that lead to lasting change.
How do I win the free month of Fit AF meals?
Finish the 30 days strong, stay engaged, and complete the daily habits inside the app. We award the meals to individuals who show exceptional effort and follow-through.
Do you think you have what it takes?
30 days of accountability, coaching, structure, and habit-building — all for $129